As the world is slowly emerging out of its COVID shell, Easter is expected to be big this year. Friends and family can finally gear up their shopping bags to prepare for the festivities when they meet and rejoice over the long weekend. It’s time for marketers to get...
5 Women who changed IT and Digital marketing forever! The world of IT and digital marketing calls for individuals who can innovate and create trends that stay. Several women around the globe have created a niche for themselves in digital marketing as influencers and...
As Google places more weight on factors like location and engagement to get relevant results, optimizing local SEO has become critical for businesses. In recent years, local search has gained immense importance as customers are searching for local outlets that are...
The SEO industry is impulsive just like Google’s algorithm updates that are being launched from time to time. A lot is happening in the world of SEO and you need to be on the top of all these to ensure Google search ranking is under your control. SEO is possibly the...
The term Domain Authority was developed by SEO ranking firm Moz. It is a search engine ranking score that determines how well a website will perform in the Search Engine Result Pages(SERPs). Determining a domain authority score involves numerous machine learning...
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