Digital Marketing is swiftly becoming a key part of every business strategy, which offers amazing benefits to help reach millions of consumers worldwide. And if your company has no active digital strategy in place, you are missing out on an affordable yet robust marketing opportunity.
Statista reports that 81% of the global population has at least one social media profile. And by 2025, the number of global social media users is likely to reach about 5.3 billion people. With so many customers using social media daily, it offers an incredible opportunity for SMEs who want to boost their online presence.
Improved Brand Loyalty and Increased ROI
According to HubSpot, 84% of online marketers can increase their web traffic with as little as six hours of effort done on social media marketing every week. Social media marketing has proven to be the most cost-effective and influential strategy to reach potential customers.
The key to capitalizing on your digital presence is to strategically implement the best social media marketing services to invest your efforts, money, and time in. When you have a specific marketing budget, it’s significant to spend it sensibly to make the most of your money.
To help you out, we have rounded some of the most effective, affordable digital marketing services that can benefit your business based on your goals and target audience.
There is no denying the fact that Facebook marketing is essential for any brand that aspires to flourish in 2021.
With its massive audience, Facebook is the largest social media platform, and it is uncommon to find a business that isn’t on it.
98% of marketers use Facebook as it offers a plethora of paid and organic opportunities for social media marketing. If your marketing goal is to build a community, encourage online selling, or raise brand awareness, Facebook marketing can be an incredible option for your campaigns.
Besides improving customer engagement, post reach, and brand awareness, a focused Facebook marketing strategy offers valuable insights into your campaign performance. This makes Facebook the most-preferred social channel for paid promotions, with 84% of marketers running paid Facebook ads.
With 850 million monthly users, Instagram has become a cherished platform for customers, advertisers, and brands alike. It has come a long way from being the channel used to make scruffy phone pictures look beautiful to become an influential social media platform.
If you don’t have a presence on Instagram, you’re losing lots of business opportunities to your competitors. Today, this social media tool has a powerful influencer marketing business model. No social media marketing plan is complete without Instagram Marketing. But just having an Instagram profile doesn’t essentially translate to sales.
If you want to make real money and drive sales from Instagram, you should come up with a strategic Instagram marketing approach to increase your followers. Featuring real-time content and live streaming, this is a must-have tool for your social media catalog.
Whether you want to share some critical information or promote your new product, it’s important that your message must reach your target location at the right time. Simply waiting for potential customers to visit your website is not feasible, specifically when you can directly put your information in front of your target audience.
Nurture your website visitors into paying customers with email marketing, the most popular way of improving your online presence. The key to effective email marketing is to provide your potential customer with quality information that captures readers’ attention and ensures brand recognition.
When executed correctly, an email marketing campaign can reach millions for no significant costs, rather than direct mail marketing campaigns, which can impact your marketing budget. Moreover, it is far easier to measure KPIs and swiftly tweak your campaign to suit your business needs.
Businesses today acknowledge the dynamic capabilities of affordable digital marketing services. By implementing a performance-driven social media marketing strategy, they can engage people, increase conversions, improve brand awareness, and acquire new customers.
Are you not getting the desired ROI for your business? Let our experienced team of SMM experts help you with your social media marketing needs. At Tejon Digital, we know what it takes to build and maintain a flourishing social media campaign for your business. Email us at [email protected] today!